Melbourne Headshot Company - Before and after stories

“People look at photos on websites and want to get a sense of who and what they’re getting involved in. We’ve seen this over and over again in user testing in a variety of industries.

A poor quality photo for whatever reason is a branding statement on that product or service and on your business, its amazing to see so many internet users that just look at that bad photo and say wow, that’s so ugly, I’m done!”

» Thomas Young, Intuitive websites – www.intuitivewebsites.com

The quality of your image tells a powerful story - make sure yours is saying the right thing...
Make your services more appealing, more desirable and memorable, and your business totally stand out from your competition by enhancing your company's business image.
Research shows that you only have 7 seconds to make a first impression!
Your website, tender documents, annual report and how your staff feel about your business all work hand in hand to influence customers to choose your business over competition ... or vice versa. Your business image is what positions you in the marketplace and attracts the right kind of customers.
You may have had your photograph taken dozens of times for different publications, but how many times have you been really happy with your image? Or had any control over the final results? Not with the Melbourne Headshot Company - You will leave our studio knowing what your new picture looks like and you will be proud to show it off to your colleagues, family and friends! Here's how you can identify a great headshot photo that works.

Look at the 'before' photo (This was not taken by us!) Does it inspire confidence? Would you want to meet this man? Is that a natural smile or does it look forced and uncomfortable? Poor choice of camera angle. It's shot from too far below his chin, the subject's jowls appear pronounced and unflattering. The eyes are uneven - he has a "lazy eye" on his right hand side (our left) that opens slower than the other. So do almost 40% of our subjects - unless photographed properly, it looks like he's blinking or asleep. That tie - it's just too busy and distracting. We should only be focussing on his face!	Now see our 'after' photo (We took this one for him recently) The subject looks more confident and professional now doesn't he? Confident natural smile - like a TV news presenter. Plain red contemporary business tie, and contrasting plain shirt. Use of even lighting flatters the subject by reducing lines around his eyes. Well fitting, tailored suit jacket. Relaxed, conversational pose and body language, makes him look friendly and approachable. This photo was shot from his best side to eliminate the lazy eye problem.	Finally, a 'Top Gun' style photo (We took this one as well) The subject looks confident, dynamic & professional! He has a confident approachable expression and he looks trustworthy! Direct eye contact emphasizes one on one communication. Strong side lighting creates a sense of drama. Just visible expensive watch implies that he's successful. His naturally placed hand adds a human touch and grounds the subject, suggesting strength of character. Most importantly, he now looks like he can justify charging more money for his services!

Another "before" photo (This was also not taken by us!) The subject has a nice friendly smile, but this photo does not make him look professional. Look closely at what he's wearing. This photo does not show off this fellow's professionalism, his natural confidence or his ongoing success in business.
This type of image is often taken at social functions. (If you have one like this, please put it back in your photo album - and never use it for professional or business purposes!)	Now see our 'after' photos Our subject looks well groomed, polished and professional, right on top of his game! He's dressed for success, presents professionally and looks ready to do business.

... and here's what he had to say after his photo session with us! “Superb! After referring several people to Andrew based only on feedback, I decided to experience it first hand. Andrew Campbell is one of those very few people who has truly found the thing that they were born to do. The entire experience was exceptional from the greeting until the very last smile and wave. Andrew made me feel comfortable and relaxed and lead me easily through the process to finish with an amazing series of shots which were the best I’ve seen of me. Very impressed.” Adam Wydeman : President: Asia Pacific - Anderson Gray Worldwide Check out terrific new business networking opportunities at www.anderson-gray.com